UI/UX дизайн и методы монетизации Android-приложений

Профиль аудитории:

• IT-специалисты

Предварительные требования:

• Настоятельно рекомендуется, чтобы слушатели этого курса обладали основными знаниями по разработке приложений для Android. В этом может помочь курс AND-801 Разработка Android-приложений.

По окончании курса слушатели смогут:

• Структуре и прототипированию приложений для Android.
• Основах UI/UX дизайна и процессе разработки дизайна.
• Тестировании удобства использования, совместимости, производительности и стабильности приложений для Android.
• UI/UX Designer Journey в приложениях для Android.
• Различных методах монетизации приложений Android.
• Эффективной публикации и рекламе вашего приложения.
• Добавлении лицензий в свои приложения и их последующем контроле.

​Module 1: UI/UX Design Fundamentals

• Introduction
• UX Designer
• UI Designer
• The Difference between UI and UX Design
• Understanding Users’ and Business needs
• Strategy and Content
  • What is Content Strategy?
• Wire-framing and Prototyping
  • Uses of App Wireframes and Prototypes
  • Wireframes Levels
  • Elements of Wireframes and Prototypes
  • The difference between Wireframe and Prototype
• Execution and Analytics
• Usability and User’s Feeling
• Testing and Feedback
  • Visual design and user’s interaction
  • Functionality
  • Compatibility, performance and stability
  • Security
  • Setting up a Test Environment
  • Usability Testing by Participants
  • Starting Your Test Session
  • Analyzing Your Test

Module 2: Building an App Wireframe

• Introduction
• Why is Wireframe the first step?
• Do’s and Don’ts for a Successful UX design
• Wireframe Tools for Mobile Apps
  • Paper Prototyping
  • Storyboard That Software
  • Adobe XD (Experience Design)
• Lab 2: Building Your App Wireframe
  • Brainstorming Phase
  • Wireframe Phase

Module 3: A UX/UI Designer Journey in Two Android Apps

• Introduction
• Pizza Pizza Application
• The Weather Network Application

Module 4: How to Monetize your Application

• Introduction
• Different Monetization Techniques
  • Paid Applications
  • Lite vs. Pro
  • Advertising and Ad Mediation
  • In-App Purchase
  • Subscriptions
• Ad Format
• Ad Types
• Best Technique for Your Business
• Adding In-App Ads to Your Android Application
• Revenue Metrics
• Lab 4: Adding Google Ads to your Application
  • Creating an Android Application
  • Adding Google Play Services to Your Project
  • Modifying the Manifest File
  • Creating an AdMob Account and an Ad Unit ID
  • Placing the Ad in your Main Activity Layout
  • Requesting and loading Ads

Module 5: Publishing your Application

• Introduction
• Preparing your App for Release
• Releasing your App to Users
  • Releasing your App through an Application Marketplace
  • Releasing your Application through Email
  • Releasing Through a Web Site
• Signing your Application
• The Publishing Process on Google Play
• Google Play In-App Billing Service
• Releasing App Best Practices
• Lab 4 : Publishing your Application on Google Play
  • Creating an Android Application
  • Signing your Application Using Android Studio
  • Creating a Publisher Account
  • Publishing Your App

Module 6: Licensing and Monitoring your Application

• Introduction
• Licensing your Application
• Google Play Licensing
  • Setting up Licensing
• Adding Licensing to Your App
• Monitoring your App
  • Benefits
  • Using Google Analytics
• Lab 6: Adding Licensing and Analytics to your Application
  • Setting up Google Play Licensing Service in Android Studio
  • Using LVL in your Applications Code
  • Setting up Google Mobile Analytics in Android Studio